Content Writer job description
Free template · duties · requirements
Use this free Content Writer job description template to write a clear, effective ad. Copy it, fill in the details in brackets, and post your role on Rolebee.
What does a Content Writer do?
A Content Writer creates clear, engaging written content that informs and converts — from blog posts and web copy to emails and guides.
Content Writer responsibilities
- Write clear, engaging content across formats
- Research topics and audiences thoroughly
- Optimise content for search and readability
- Edit and proofread to a high standard
- Collaborate with marketing and design
- Keep content on-brand and consistent
Content Writer requirements
Split your requirements into genuine must-haves and nice-to-haves. Long "essential" lists deter strong applicants, so keep the must-haves to the few that truly matter.
- Must have: Excellent writing, editing, and grammar
- Must have: Ability to adapt tone for different audiences
- Must have: Good research and organisation
- Must have: A portfolio of writing samples
- Nice to have: SEO and content-marketing knowledge
- Nice to have: Experience with a CMS
- Nice to have: Industry-specific writing experience
Content Writer job description template
Copy this template, fill in the bracketed details, and adjust it to your business. Adding a salary range will noticeably increase the number of applications you receive.
Content Writer [Company] · [Location / Remote] · [Full time / Part time] ABOUT THE ROLE A Content Writer creates clear, engaging written content that informs and converts — from blog posts and web copy to emails and guides. WHAT YOU'LL DO • Write clear, engaging content across formats • Research topics and audiences thoroughly • Optimise content for search and readability • Edit and proofread to a high standard • Collaborate with marketing and design • Keep content on-brand and consistent WHAT YOU'LL BRING Must have: • Excellent writing, editing, and grammar • Ability to adapt tone for different audiences • Good research and organisation • A portfolio of writing samples Nice to have: • SEO and content-marketing knowledge • Experience with a CMS • Industry-specific writing experience WHAT WE OFFER • Salary: [range] • [Benefits, flexibility, growth] HOW TO APPLY Apply with your resume — we review every application and reply within [timeframe].
Tips to attract the best candidates
- Include a salary range — it's the single biggest driver of applications.
- Lead with what the candidate gets, not just what you need.
- Keep the ad scannable: short intro, clear responsibilities, honest requirements.
- Post it where the right people will see it, and feature it for urgent roles.
Ready to hire a Content Writer?
Post your role on Rolebee and reach candidates worldwide.